
客户:皿口一人 Z/S BOX
网址:无
创造年份:2022.9.29
描述:皿口一人(Z/S BOX)是 Z/S STUDIO 于 2022 年推出的实验性空间品牌,定于于一间“策展式艺术书店”,以前店后展的形式推出全球精选书单与创意快闪展,用一个“盒子”般的空间创造一个集萃新概念和新物种的事件场。皿口一人的命名是对汉字“盒”的一种解构,我们在视觉设中计也延续着解构的思路。字体构件经过拆解、变形、重组,完成了从表意文本到抽象图形的转化,提升了品牌识别度,并在视觉识别和品牌传播的过程中以鲜明的符号感强化受众记忆,这也更符合皿口一人衍生新视角、创造讨论和辩论的空间场域气质。Z/S BOX is an experimental space brand launched by Z/S STUDIO in 2022, which is designed to be a "curated art bookstore", presenting a global selection of books and creative flash exhibitions in the form of a former shop and then an exhibition. A box-like space to create an event space for new concepts and new species.The name of the store is a deconstruction of the Chinese character for "box", and we have continued the deconstruction process in the visual design. The font components have been dismantled, deformed and reorganised, transforming from ideographic text to abstract graphics, enhancing brand recognition and strengthening audience memory with a distinctive sense of symbolism in the process of visual identity and brand communicatio
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Branding
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