
客户:四川电影是电视学院
网址:https://mp.weixin.qq.com/s/-3ikXBKhXTnk1b3obBpkOQ
创造年份:2022.09
描述:四川电影是电视学院,是国内名列前茅、西南首屈一指的艺术院校。2022年,川影迎来三十周年的校庆生日。 基于“光影”的设计理念进行形象创作,光,既是视听语言的主要元素,又象征着照亮梦想的灯塔;光与影的线条交织,组合形成川影30年的校庆logo,寓意着30年的光辉历程。校庆的视觉演绎分为两个部分:金色,展示出庄重、严肃的院校形象,且充满质感;多彩,由点及面的去表达光,呈现出多元的情绪与魅力,去感受川影更加年轻、有趣的一面。Sichuan Film and Television University (SCFTVU) is a leading academy of art in Southwest China and is ranked high in China. In 2022, SCFTVU celebrates its 30th founding anniversary. Light is the main element of audio-visual language which symbolizes a lighthouse lightening the dream. Based on the principle of the design concept of "light and shadow", SCFTVU creates the logo for its 30th founding anniversary by intertwining and combining the lines of light and shadow, meaning its 30-year glorious course. The visual interpretation of the anniversary is divided into two parts: gold represents a solemn and serious college image brimming with a sense of reality; multiple colors expand from one point to present light, showing us diverse emotions and glamour, and a younger and more in
标签:
川影
logo
30周年
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基于“光影”的设计理念进行形象创作,光与影的线条交织,组合形成川影30年的校庆logo

动态开放性形态

立体化氛围logo延展设计

氛围延展设计

广场氛围装置设计

校内打卡装置设计

校内打卡装置设计

应用物料设计
