By：loof.design +加关注 粉丝：1
所在地：北京， 中国
上传时间：10/14/22 最后编辑时间：10/14/22
推荐时间：01/13/23
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客户：壳间
网址：https://loof.design/work/QUOGEN/
创造年份：2021
描述：我们行走在虚实之间，打破间隔也在创造连接。我们孕育新的体验，孵化不同层次的感官世界。我们探索更多维度，创造界面与接口，追寻物质之外的自由。 我们将现实空间视为承载体验的容器——「壳」。在「壳」之中，孕育着无数虚拟内容与新型体验的创作实践。壳间之间展览以“壳”为线索，为观众创造奇观多元世界的入口。 “壳间之间”展览是壳间与loof.design团队对于AR艺术与现实连接的一次趣味尝试，让现实环境与艺术家创造的虚拟场景无缝融合。在展览视觉和展项装置设计当中，我们用解码字型将形态各异的「壳」连接起来，组成一个生长的视觉系统，婉如一颗世界树。观众将借助这些「壳」果实，进入丰繁瑰丽的次元世界。 We walk the line between the reality and imaginary, breaking the intervals is also creating connections. We product new experiences and different sensation. We explore dimensions, create interfaces and access, and we pursue freedom beyond material. We consider real space as ‘shell’, a container for digital experiences. In the ‘shell’, virtual contents and new experiences are developing. ‘QUOGEN in Shell’ AR exhibition uses ‘shell’ as a clue to create a portal for audience to experience multiverse world. ‘QUOGEN in Shell’ was an interesting attempt of team QUOGEN and loof.design to connect AR experience with reality, allowing the virtual scenes, which created by artists invited, involve real en
标签：
Brand Identity
Brand Story
Design Strategy
Art Direction
Multimedia
Exhibition
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