By:studio thonik    +加关注    粉丝:5
所在地:Amsterdam, Netherlands   
上传时间:04/01/21    最后编辑时间:04/01/21     推荐时间:06/22/21
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客户:Museum Boijmans Van Beuningen

描述:After 12 years of successful communication with a three-line letter for Museum Boijmans Van Beuningen, the new identity for the Depot had to build on this but also distinguish itself from it. The depot is a radiant building. Its reflection multiplies the environment. To express this effect, more lines have been used in a new font that also includes fractional lines that follow the grid of the mirrors. A color palette of gray and silver has been developed for the sturdy building of concrete, mirrors and steel. The font forms the basis of constantly changing motion graphics. In addition to this font, a simple line drawing depicts the iconic building and the adjacent museum. This drawing adorns the cover of a special issue of the Rotterdam magazine Gers. Museum Boijmans Van Beuningens corporate logo will be expanded to include a family of corporate logos. In addition to Museum Boijmans Van Beuningen, Depot Boijmans Van Beuningen and Transit Boijmans Van Beuningen are now also used.

标签: #depotboijmansvanbeuningen  #boijmans  #rotterdam #depot  #identity  #icon  #typography  #stencil  #stencilfont  #mirror  #reflection  #motion  #motiongraphics  #thonik 

DEPOT building



simple line drawing

info graphic

cover of Gers magazine

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