兴化名片——城市品牌形象设计(The cards of Xinghua city)
By:朱柯霓    +加关注    粉丝:0
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上传时间:04/01/21    最后编辑时间:01/19/22   
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创造年份:2021年

描述:兴化市是中国江苏省历史文化名城,每一种优秀传统文化都是兴化的一张城市品牌名片,各种文化交相辉映、共同构建兴化形象。设计以“兴化名片”作为切入点,以“融合地域文化,塑造经典设计”为主题。运用图形创意语言,通过简练的几何图形设计表现出兴化好景、兴化美食、兴化非遗以及兴化建筑等特色地域文化。Xinghua City is a famous historical and cultural city in Jiangsu Province, China. Every kind of excellent traditional culture is a city brand card of Xinghua, and all kinds of cultures complement each other to build the image of Xinghua together.The design takes "Xinghua business card" as the starting point, and takes "integrating regional culture, shaping classic design" as the theme. Through the use of graphic creative language, the concise geometric design shows the local culture of Xinghua good scenery, Xinghua food, Xinghua intangible cultural heritage and Xinghua architecture.

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设计理念:兴化市是中国江苏省历史文化名城,每一种优秀传统文化都是兴化的一张城市品牌名片,各种文化交相辉映、共同构建兴化形象。以“兴化名片”作为切入点,以“融合地域文化,塑造经典设计”为主题。运用图形创意语言,通过简练的几何图形设计表现出兴化好景、兴化美食、兴化非遗以及兴化建筑等特色地域文化。

Research on Cultural Elements 文化元素调研

Design elements 元素设计

The cards of Xinghua city 兴化名片

Cultural and creative application —— calendar文创应用——日历

Cultural and creative application —— pillow文创应用——抱枕

Cultural and creative application —— brooch文创应用——胸针

Cultural and creative application —— card set文创应用——卡套

Cultural and creative application —— stamps文创应用——邮票

Cultural and creative application —— postcards文创应用——明信片

Cultural and creative application —— hand bag文创应用——手提袋

Cultural and creative application —— posters文创应用——海报

Cultural and creative application —— notebook文创应用——笔记本

Main visual design 主视觉设计

The cards of Xinghua city 兴化名片

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