彼央品牌设计 beyondbrand
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上传时间:02/28/19    最后编辑时间:10/25/20   
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客户:彼央品牌设计公司 Beyond Design Company
网址:http://www.beyond-brand.net/index.html
创造年份:2018

描述:在汉语言文学里,鸟有勉励世人,力争上游的正面寓意,比如鹏程万里、展翅高飞等等。巧合的是,彼央的英文名“Beyond”,也有飞跃超越之意。彼央以鸟为梦,托鸟言志。【创意点1】:标志的整体形象是大鹏金翅鸟的头部。“传说人类创立之初大地上布满了巨大的妖龙和洪水,人类无法生存,如来佛祖就派这些大鹏金翅鸟去啄走了妖龙,为人类的生存创造了安宁的世界。”彼央的核心业务(品牌策略设计)也旨在为有志于创立、培育优质品牌的企业排忧解难,好比大鹏金翅鸟,急人之所急,帮人之所需。 【创意点2】:标志中融入了诸葛亮的帽子元素。诸葛亮是三国时期杰出的谋略家,也是中国传统文化中忠臣与智者的代表人物。彼央在操作每一个案例的时候都会把握一项重要原则:策略在先,设计在后。一定是谋定而后动。可以说没有策略的设计就像一个人空洞呆滞的眼神,里面没有东西。换句话来说,最好的产品就是营销策略。【创意点3】:标志包含了23只鸟。烘托出生机勃勃,百鸟朝凤的热闹场面,象征门庭若市、络绎不绝的美好前景。In Chinese language and literature, birds have the positive implication of encouraging the world to strive for the upper reaches, such as Pengcheng Wanli, flying high, and so on. Coincidentally, Peter Yang's English name "Beyond" also has the meaning of leap beyond. Peter took the bird as a dream and entrusted the bird to speak his mind. [creative point 1]: the overall image of the logo is the head of the Dapeng golden-winged bird. "it is said that at the beginning of the creation of human beings, the earth was full of huge dragons and floods, and human beings co

标签: 设计公司LOGO 
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在汉语言文学里,鸟有勉励世人,力争上游的正面寓意,比如鹏程万里、展翅高飞等等。巧合的是,彼央的英文名“Beyond”,也有飞跃超越之意。彼央以鸟为梦,托鸟言志。【创意点1】:标志的整体形象是大鹏金翅鸟的头部。“传说人类创立之初大地上布满了巨大的妖龙和洪水,人类无法生存,如来佛祖就派这些大鹏金翅鸟去啄走了妖龙,为人类的生存创造了安宁的世界。”彼央的核心业务(品牌策略设计)也旨在为有志于创立、培育优质品牌的企业排忧解难,好比大鹏金翅鸟,急人之所急,帮人之所需。 【创意点2】:标志中融入了诸葛亮的帽子元素。诸葛亮是三国时期杰出的谋略家,也是中国传统文化中忠臣与智者的代表人物。彼央在操作每一个案例的时候都会把握一项重要原则:策略在先,设计在后。一定是谋定而后动。可以说没有策略的设计就像一个人空洞呆滞的眼神,里面没有东西。换句话来说,最好的产品就是营销策略。【创意点3】:标志包含了23只鸟。烘托出生机勃勃,百鸟朝凤的热闹场面,象征门庭若市、络绎不绝的美好前景。In Chinese language and literature, birds have the positive implication of encouraging the world to strive for the upper reaches, such as Pengcheng Wanli, flying high, and so on. Coincidentally, Peter Yang\'s English name \"Beyond\" also has the meaning of leap beyond. Peter took the bird as a dream and entrusted the bird to speak his mind. [creative point 1]: the overall image of the logo is the head of the Dapeng golden-winged bird. \"it is said that at the beginning of the creation of human beings, the earth was full of huge dragons and floods, and human being

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