优美达 Umeta
By:SURE Design烁设计    +加关注    粉丝:8
所在地:,    
上传时间:01/16/18    最后编辑时间:10/23/20     推荐时间:03/01/18
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客户:华大基因
网址:http://www.zcool.com.cn/work/ZMjAxMTg0ODA=.html
创造年份:2016

描述:优美达是华大基因旗下的一款固体饮料产品,消费群以女性为主。产品使用了十八种不同的水果及蔬菜作为原材料,我们将这十八种原材料根据其市场接受度、美观性及独特性作为考虑因素,使用Art Deco风格将其重新绘制,强调其均衡的线条感及形体比例。同时在颜色的选择上使产品更年轻态、更具时尚气质,从而贴近产品的销售及市场定位。Umeta is a solid drink product under BGI targeting female consumers. The product is made of the raw material including eighteen different fruits and vegetables. Considering its market acceptability, aesthetics and uniqueness, we repaint it in the Art Deco style with importance attached to the balanced sense of line and body proportion. For color selection, it makes the product younger and more fashionable in such way that it gets closer to its sales and marketing orientation.

标签: PACKAGE 
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