“串串香”文化宣传创意
By:上善视觉    +加关注    粉丝:21
所在地:湖南省常德市, 中国   
上传时间:01/25/16    最后编辑时间:10/21/20   
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客户:湖南文理学院
网址:-
创造年份:2015

描述:设计理念:灵感来源于印章及“串串香”小吃,首先,印章是中国传统文化的艺术形式,具有丰富的文化内涵,具有中国特色的传统文化元素;其次,“串串香”是我国四川地区汉族传统小吃之一,也是草根美食最大众化的体现,“串串香”名字的由来是因为这是以一种竹签上串着菜的形式出现的。串串香以其独特的魅力和鲜明的特色遍布于全国众多城市,串串香已成为四川味道的代表之一。该标识以手绘的形式表现复古之美。左边两个“串”字上下结构结合形成复古式窗户的纹样,右边甲骨文的“香”字采用手写体表现,神似一盆盛开的鲜花,映衬了色香味俱全的名吃,带给人们如花香般诱人的享受,将传统图形的精神实质与文化内涵完美结合展现出一种推开窗户可以闻到满园花香的生活意境,展现国人积极向上的生活态度。

标签: “串串香”文化宣传创意 
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The Design Ideal Of Cutural Propaganda Of “Chuan Chuan Xiang”.

The Design Ideal Of Cutural Propaganda Of “Chuan Chuan Xiang”. The inspiration comes from signet and the snack of “Chuan Chuan Xiang ”. Firstly, the signet is a artistic form in chinese traditional culture, It not only has abundant cultural intension but also possess chinese traditional cultural characteristics. Secondly, “Chuan Chuan Xiang” is the one of Han traditional snack in Si Chuan province, china, meanwhile it also is the most popular reflection for grassroots food. The name “Chuan Chuan Xiang” came about for it is a snack which have different kinds of cuisine on bamboo stick. “Chuan Chuan Xiang ” with its unique glamor and distinct characteristics spread many cities in china. And it has became one of the representative taste of Sichuan . This logo with a hand-drawn form to show retro beauty. The two words of :“串串(Chuanchuan)” on the left , is up-down structure and forms a retro window pattern. “香(Xiang)”on the right is the oracle hand writing form just like a plot of flo

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