




客户:Adams Partners
网址:http://adamspartners.com/
创造年份:2015
描述:A national retained executive search firm with international reach, Adams Partners specializes in and excels at customized searches that yield the right senior-level executives for companies in the construction, engineering, and architecture industries.
标签:
design
branding
版权: 禁止任何用途,未经允许不得转载。

The A is a strong triangular form—a shape which immediately distinguishes Adams Partners from all competitors whose logos are rectangular or circular. The triangular A rises upwards to a peak which graphically and symbolically alludes to sturdiness, permanence and reliability— reinforcing the brand positioning. The A’s in the identity options are formed by three interlocking shapes which relates them visually to “construction” and to the reputation Adams Partners has of “building and forming” strong relationships with and between clients and executives. The three interlocking shapes also symbolize the three steps of The Adams Process—further solidifying the brand.